Chunka Mui


About The Author

Chunka Mui

Chunka Mui is a futurist and innovation advisor who helps organizations design and stress test innovation strategies focused at making the world a much better place. 

Chunka is the best-selling author of five books on innovation and leadership including, most recently, A Brief History of a Perfect Future: Inventing the World We Can Proudly Leave Our Kids by 2050.

His earlier books include The New Killer Apps: How Large Companies Can Out-Innovate Start-Ups and Billion Dollar Lessons: What You Can Learn From the Most Inexcusable Business Failures of the Last 25 Years. One reviewer wrote The New Killer Apps “absolutely nails how to and how not to innovate.” Kirkus Review named it a book of the month selection and awarded it a coveted Kirkus Star for excellence. Inc., The Globe and Mail and other publications named Billion-Dollar Lessons one of the best business books of the year. In 2005, The Wall Street Journal named Chunka’s first book, Unleashing the Killer App, (co-authored with Larry Downes) one of the five best books on business and the Internet.

Chunka is also a longtime contributor to Forbes, where he has contributed more than 200 articles and garnered millions of views.

Chunka Mui

Chunka was previously the chief innovation officer and a managing partner of Diamond Management and Technology Consultants (now part of PwC), a publicly traded multinational consulting firm focused on digital strategies.

He created and led The Exchange, an innovation learning community for senior executives (now PwC Exchange). He co-founded and directed Vanguard, a global research and advisory service that help senior technology executives explore the intersection of strategy and emerging technology (now TTI Vanguard). He started his professional career at Andersen Consulting (now Accenture), where he was an early member of that firm’s AI group and co-founded its Center for Strategic Technology Research (now Accenture Labs). 

Chunka holds a B.S. in computer science and engineering from MIT. In his younger days he was pretty quick with a soccer ball and a roundhouse kick. These days, his leisure activities tend more towards reading, gardening and bee-keeping. Chunka was born in Hong Kong, raised on the South Side of Chicago, and now lives and zooms from the Champlain Valley of Western Vermont.

Innovation and Strategy


A Brief History of a Perfect Future

“A positive and optimistic view of our future, grounded in science, technology, facts and the lessons of history. It is both inspirational and aspirational.”

Billion Dollar Lessons

“This engaging book demonstrates how even very smart people can make very bad mistakes—and how we can learn from them and so avoid the same fate.”

The New Killer Apps

“Delightedly fresh, insightful and downright useful. This is the best business book I’ve read in very many years. It absolutely nails how to and how not to innovate.”

Unleashing the Killer App

“A persuasive guide … all businesses have an opportunity to not just survive but to exploit dramatic changes wrought in their markets by technology.”